Enter a cost price and selling price to see your profit and margin.
How to Use This Calculator
Enter what an item cost you to buy or make, then enter what you sold it for (or plan to sell it for). The calculator instantly shows your profit in naira, your profit margin, and your markup — the three numbers most WhatsApp and social media sellers need to price confidently and know if a sale is actually worth it.
Frequently Asked Questions
What is profit margin?
Profit margin is your profit expressed as a percentage of your selling price. If you sell an item for ₦6,000 that cost you ₦4,000, your profit is ₦2,000 and your margin is 33.3% (₦2,000 ÷ ₦6,000).
What is the difference between margin and markup?
Margin is profit divided by selling price. Markup is profit divided by cost price. On the same sale, markup is always a higher number than margin — a 50% markup on cost gives a 33.3% margin, not a 50% margin.
What is a good profit margin for a small business in Nigeria?
It varies by category, but many retail and fashion sellers target 30–50% margin, while food and grocery sellers often work with thinner margins of 10–20% due to higher volume and perishability.
Track every sale's margin automatically
Frontstore records cost and selling price on every product so you always know your real profit.
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